A Rhetorical Analysis of an Editorial: “The Hoodies of NWO”
The present study is an attempt to identify the rhetorical pattern of an English editorial titled ‘the Hoodies of NWO’ published on October 8, 2011 in the Tehran Times –the most read English daily newspaper- in Iran. The theoretical framework of this analysis is based on the Systemic Functional (SF) theory of language and genre (Halliday & Hasan, 1989) which proposes a generic pattern namely generic structural potential ( GSP) of text development for editorials. The data of the study were drawn from the above-mentioned editorial written by Hamid Golpira. The aim of the study is to identify the elements of generic structural potential (GSP), their sequence, and some rhetorical figures used throughout the editorial text. The findings revealed seven rhetorically structural elements which include three obligatory elements of Run-on Headline (RH), Addressing an Issue (AI), Argumentation (A) and four optional rhetorical elements such as Providing Background Information (BI), Initiation of Argumentation (IA), Concluding Remarks (CR), and Articulating a Solution (AS). A number of rhetorical organizational figures such as alliteration, allusion, anaphora, metonymy, analogy, parallelism, antithesis, meta-basis, epithet, zeugma, and parataxis were discovered as devices of influencing and persuading readers. Sequence wise, the following GSP was explored and formulated:
rhetorical figures, pattern, Generic Structural potential, editorial, epithet, analogy
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